After a summer filled with exciting releases from Samsung and Google, it’s now Apple’s turn to shine. A recent report suggests that Apple will unveil its latest devices on September 10.
While this date has been speculated for some time, it’s now being confirmed by a highly credible source: Mark Gurman of Bloomberg. According to insiders, September 10 is when we can expect to see the iPhone 16, the Apple Watch Series 10, and more.
Apple typically hosts its annual iPhone event in early September, often on a Tuesday, making September 10 a strong contender. The event’s timing aligns with previous years, and Gurman’s report solidifies the anticipation. He also notes that the new products will likely go on sale starting September 20.
The spotlight at the event will undoubtedly be on the iPhone 16 and the Apple Watch Series 10. Leaks suggest that the iPhone 16 lineup—including the iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max—will feature a new Capture Button across all models, larger displays, upgraded camera sensors, and designs reminiscent of the current iPhone 15 series.
Details on the Apple Watch Series 10 have been more scarce. However, it’s expected to feature larger displays and slimmer profiles, though significant new health features seem unlikely this time. Additionally, a new Apple Watch Ultra 3 might be announced, although information on it is even more limited. Gurman also hints at the introduction of an updated version of the baseline AirPods.
For those hoping to see new Macs or iPads, it seems those won’t be part of the September 10 event. But with four new iPhones, two new Apple Watches, and a fresh set of earbuds on the horizon, there’s still plenty to be excited about. Plus, Apple has a history of holding a separate event in October for Mac and iPad updates, so there’s always more to look forward to.
